ANUCHROME S-43 is a Molybdate Red pigment. It is pre-darkened with bluer tone in the scarlet chrome range of pigments. This product is used as a raw material for paints and printing inks.

Used In

  • Paints
  • Printing Inks
  • Leather Pastes
  • Linoleum
  • PVC Leather Cloth
  • Paper Coating
  • Plastics.


ANUCHROME S-43 is a highly stabilized pigment and offers very good fastness to light and weathering. Due to its excellent light fastness characteristics, it is strongly recommended for automotive coatings meant for refinishing purpose.

Typical Properties

Color Index Pigment No. R-104
Density Bulk 1.33
Specific Gravity 5.2 – 6.0